Motortrend: Automobile Future Cars Video Campaign
In an effort to push more of our original content from our yearly New and Future Cars issue, a social media campaign with 12 videos was devised specifically for Instagram and Facebook. These editorial videos were designed to provide the Automobile brand with a new lifestyle element and invoke a new way of delivering journalistic content to a new online audience. Video views averaged from 10,000 to 180,000 along with numerous shares and comment engagement.
